VERY PERRY

Location: NEW YORK

We all know Perry Ellis as a prolific and respected designer of a quintessential American brand that started with women’s wear then later on transitioned to men’s wear in the late 80s or early 90s.

The renowned designer is a risk-taker who was not afraid to break away from the pack. So in 2012, true to their designer’s vision, the brand took a bold step by redefining the brand. It was in the year 2012 that the buzzwords “VERY PERRY” were introduced that represented the wit of the brand. The rebranding came with an impressive “casually elegant” collection that has great functionality, fantastic design and clothes that fit extremely well. The fashion world took notice and two years after, the brand took another leap by participating in the much talked about New York Fashion Week which showed everyone the pure embodiment of the brand. A well respected man in the fashion industry and creative genius Michael Maccari (who was one of the most talented, inspirational and down-to-earth people I have ever met) was the creative driving force behind the brand and took Perry Ellis to new and greater heights. With great imagery, great design and a great creative director, it will be no surprise that Perry Ellis will turn heads and make its way to the top.

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Perry Ellis Philippines is available at Glorietta 5, SM Aura Premier, SM Mall of Asia, SM Megamall, SM The Block, and SM Store Makati | Visit the Perry Ellis website at www.perryellis.com, like them on Facebook and follow them on Twitter and Instagram for more promos and updates

#VeryPerry

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